Partner Opportunities

As a manufacturer, supplier, OEM or service provider, you're looking for your next opportunity to get in front of the best dealers in the country. You strive to invest in the places that will offer the best opportunity for your time and money.  On top of that, the COVID-19 pandemic has limited your ability to connect in person. We know this has been frustrating, but we believe it doesn't have to be for a couple of reasons! Dealer Week is the only dealer-focused event in the industry and as the association for the dealers, we have worked really hard to make this event meaningful even though we cannot be in person. You've likely got lots of questions ... we feel you. With over 40 years of experience, you can trust us when we say that we plan to provide even more value through this digital Dealer Week event so you and your business can make the meaningful connections into 2021. 


Why Exhibit at Dealer Week: 

The Dealer Week Expo Hall offers a reimagined approach to delivering your products and services alongside numerous tools and resources, in an effort to help dealers improve their businesses. 

Who attends Dealer Week: 

Below you'll find demographics on the dealers that attend Dealer Week. 

What they came for:



The Austin Convention Center will provide us with over 200,000 square feet of exhibit space and classroom area.

Exhibit Space Opportunities

Companies can choose from a range of standard booth sizes and bulk space opportunities. Becoming an MRAA member will get you additional discounts and benefits with your booth space. Click below to view the membership rates and booth size options and rates.

A note from past exhibitors:

"We are very pleased. It was well structured and organized. I thought they made it fun, and we made sure we got what we needed." 

-Darcy Jahn, National Boat Owners Association

"Excellent. It was well attended so that's a plus for an exhibitor. "

-Larry Dahl, SeaDek Marine Products

"We feel the conference went well, feel it was well attended. Good contacts made and opportunities to build relationships with dealers. I think people were very engaged at the conference and social events."

-Chad Clary, Clary Lake Service, Inc.


Customize your exposure at Dealer Week through unique sponsorship opportunities.

Sponsorship Opportunities

Strategic Partners

The financial and strategic backbone of the MRAA, Strategic Partners help to set strategic direction for the organization and for Dealer Week itself.

A representation of the sponsorship opportunity for Education Champions for the MRAA.

Education Champions

The key drivers behind MRAA's educational programming, Education Champions align with the goals and mission of MRAA's No. 1 deliverable: world-class education. 

An overlooking view of the Industry Celebration at Dealer Week on the Tampa Riverwalk.

More opportunities

Several other opportunities are available to align your company with branding awareness. Contact us to learn more about what we have in store for 2020.

Customize your exposure at Dealer Week through sponsorships, exhibits and other great opportunities. Below you'll find a few examples of our established sponsorship, but follow the "Sponsorship Inquiry" link for information on a customized experience. 

For more information, contact Allison Gruhn by email at or by phone at (763) 333 2419.
A note from the dealers:

"We met with a lot of new vendors and found some products that we will be implementing in our dealership."

"I was able to speak face to face with some vendors we currently work with, meet who we normally talk to on the phone to build a relationship.​ Met new vendors that might be relevant to our business and learn about new products, boats and otherwise.

"Our dealership was ready to invest in a marine dealer management system. Dealer Week provided us a unique opportunity to meet face to face with the vendors and do a deep dive into their products all under one roof." 

Strategic Partners

Education Champions

Official Media Sponsor

  • Facebook - Grey Circle
  • YouTube - Grey Circle
  • Instagram - Grey Circle