Dealer Week Schedule

Full Agenda *subject to change

Monday                December 6
 

6:00 - 8:00 p.m.

Opening Celebration
 

 

Tuesday                December 7
 

8:30 – 10:30 a.m.       

Opening Ceremony

Made possible by Kicker Marine Audio

10:30

Gold Member Event - Meet & Greet with Keynotes

*This event is for MRAA Gold Members only

 

10:30 a.m. - 12:30 p.m.         

Exhibit Exploration

12:30 – 2:00 p.m.

Classroom Education

BoatDealershipTeamMeeting.jpg

Topic:

UPDATE

With Valerie Ziebron

Rack of blue and black lifejackets in a dealership.jpg

Topic:

Stop Leaking Customers You're Not Aware of! Master Omnichannel

With Sam Danztler

*This Pathway is made possible by Recreational Boating & Fishing Foundation

Toolbox on top of a boat deck.jpg

Topic:

Update Your Service & Parts Playbook for 2022

With Valerie Ziebron

2:00 p.m. – 3:15p.m.           

Exhibit Exploration

 

3:15 - 4:00 p.m.

Classroom Education

BoatDealershipTeamMeeting.jpg

Topic:

Dealer Case Study 

With 

Rack of blue and black lifejackets in a dealership.jpg

Topic:

Dealer Case Study 

With 

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Topic:

Dealer Case Study 

With 

4:00 – 6:00 p.m.

Networking Reception in the Expo Hall

Wednesday                December 8
 

6:30 a.m. 

Optional Fun Run (5K)

 

8:30 – 9:30 a.m.

Warm up, 10x10 Presentation, Awards Presentation

Made possible by Kicker Marine Audio

 

9:30 – 10:00 a.m.

Exhibit Exploration

 

10:00 – 11:30 a.m.     

Classroom Education

BoatDealershipTeamMeeting.jpg

Topic:

Design Your Dealership for a Changing Market

With David Parker

Rack of blue and black lifejackets in a dealership.jpg

Topic:

Improve Sales Productivity by Focusing on the Customer Interview 

With Bob McCann

Toolbox on top of a boat deck.jpg

Topic:

Too Much _______ + Not Enough _______ = Service Stress

With Max Materne

11:30 a.m. – 1:00 p.m.           

Exhibit Exploration

1:00 p.m. - 2:30

Classroom Education

BoatDealershipTeamMeeting.jpg

Topic:

Avoid 5 Mistakes that Impact the Value of Your Business 

With Kendal Rawls & Dan Iosue

Rack of blue and black lifejackets in a dealership.jpg

Topic:

How to Seek and Sell More Pre-Owned Units Profitably

With Tony Gonzalez

Toolbox on top of a boat deck.jpg

Topic:

Design Your Way to More Parts & Accessories Revenue

With Brett Beaudette

2:30 – 3:30 p.m.

Exhibit Exploration

3:30 - 5:00 p.m.

Classroom Education

BoatDealershipTeamMeeting.jpg

Topic:

Develop Compensation Plans that Produce Results

With Bob Clements 

Rack of blue and black lifejackets in a dealership.jpg

Topic:

How to Create a Marketing Plan When You Don’t Have Any Inventory

With Danny Decker

Toolbox on top of a boat deck.jpg

Topic:

Super Service to the Rescue!

With Max Materne 

5:00 – 6:00 p.m.

Exhibit Exploration

 

8:00 p.m.

Industry Celebration at Bangers Sausage House & Beer Garden

Made possible by Kicker Marine Audio

Thursday                December 9
 

8:30 – 9:30 a.m.

Warm up, 10x10 Presentation, Awards Presentations

Made possible by Kicker Marine Audio

 

9:30 – 10:00 a.m.       

Exhibit Exploration

 

10:00 - 11:30 a.m.      

Classroom Education

BoatDealershipTeamMeeting.jpg

Topic:

Develop Compensation Plans that Produce Results

With Bob Clements

Rack of blue and black lifejackets in a dealership.jpg

Topic:

Dealer Case Study 

With 

Toolbox on top of a boat deck.jpg

Topic:

Develop Marketing & Growth Plans for Your Parts Department

With Sara Hey

11:30 – 12:30 p.m.                 

Exhibit Exploration

 

12:30 – 1:30 p.m.

Closing Keynote

Made possible by Kicker Marine Audio

Expo Hall Hours

Wednesday

11:00 am to 6:30 pm

*Includes networking reception from 4:30 pm to 6:30 pm

 

Thursday

8:00 am to 11:30 am

1:00 pm to 6:30 pm

*The Expo Hall will be closed between 11:30 am to 1:00 pm to allow all partners to attend the MRAA Awards Celebration

 

Friday

8:30 am to 12:00 pm

*The Expo Hall closes at 12:00 pm, but all partners are invited to attend the Dealer Week Closing Ceremony     

 

MONDAY, DECEMBER 6th

 

6:00 - 8:00 p.m.

Opening Celebration

           

TUESDAY, DECEMBER 7th

8:30 – 10:30 a.m.       

Opening Ceremony

Made possible by Kicker Marine Audio

10:30

Gold Member Event - Meet & Greet with Keynotes

*This event is for MRAA Gold Members only

 

10:30 a.m. - 12:30 p.m.         

Exhibit Exploration

 

12:30 – 2:00 p.m.

Classroom Education

      Made possible by RBFF

 

2:00 – 3:15 p.m.

Exhibit Exploration

 

3:15 – 4:00 p.m.

Classroom Education

      Made possible by RBFF

4:00 – 6:00 p.m.

Networking Reception in the Expo Hall

           

WEDNESDAY, DECEMBER 8th
 

6:30 a.m. 

Optional Fun Run (5K)

 

8:30 – 9:30 a.m.

Warm up, 10x10 Presentation, Awards Presentation

Made possible by Kicker Marine Audio

 

9:30 – 10:00 a.m.

Exhibit Exploration

 

10:00 – 11:30 a.m.     

Classroom Education

      Made possible by RBFF

 

11:30 a.m. – 1:00 p.m.           

Exhibit Exploration

 

1:00 – 2:30 p.m.

Classroom Education

      Made possible by RBFF

 

2:30 – 3:30 p.m.

Exhibit Exploration

 

3:30 – 5:00 p.m.         

Classroom Education

      Made possible by RBFF

 

5:00 – 6:00 p.m.

Exhibit Exploration

 

8:00 p.m.

Industry Celebration at Bangers Sausage House & Beer Garden

Made possible by Kicker Marine Audio

           

THURSDAY, DECEMBER 9th

8:30 – 9:30 a.m.

Warm up, 10x10 Presentation, Awards Presentations

Made possible by Kicker Marine Audio

 

9:30 – 10:00 a.m.       

Exhibit Exploration

 

10:00 - 11:30 a.m.      

Classroom Education

      Made possible by RBFF

 

11:30 – 12:30 p.m.                 

Exhibit Exploration

 

12:30 – 1:30 p.m.

Closing Keynote

Made possible by Kicker Marine Audio