2019 Downloads
You will find all 2019 Dealer Week handouts in your Float Plan you received on site. You can also download the PDF version of the Float Plan here to reference all handouts. Here, you'll find some additional resources provided by our subject matter experts. 
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MONDAY, DECEMBER 9th

10x10 Presentation

Boat Pricing and the Internet, Thom Dammrich       

Download His Dissertation Titled: "When Objective Price Information Is not Available: Impact of Unpublished or Missing Prices on the Purchase Journey for High Costs, High Involvement Products"

Classroom Education        

The Dealership: Create a Culture That Delivers, Tony Gonzalez

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The Customer: Stop Letting Data Get Between You and the Customer, Sam Dantzler

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The Employee: Go For No, Richard Fenton & Andrea Waltz

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Three 10x10 Series Presentations

The Employee: Recruit for Tomorrow, Wendy Mackie

Download Recommended Resource

Classroom Education

The Dealership: Succession Planning, Carrie Stacey

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The Customer: Segmenting Customer Data, Kevin Zoodsma

The Employee: Combating a Local Tech Shortage, Eric Smith

           

TUESDAY, DECEMBER 10th
 

8:30 a.m. Classroom Education (90 minutes)

The Dealership: F&I: Does That Stand for Fairies and Imps? ... No, The Money Is Real, DJ Stringer

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The Customer: Reducing Repair Cycle Time, Valerie Ziebron & Carrie Stacey

Download Additional Handout 

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The Employee: Intrapreneurship: Developing Early Adopters & Harnessing Innovation in Your Company, Samantha Cunningham Zawilinski

Download Additional Handout 

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1:45 p.m. 

Classroom Education (90 minutes)

The Dealership: Ease the Pain of Seasonality Through Better Processes, David Foco

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Download Additional Handout 

The Customer: Texting Customers: Do’s, Don’ts, and How to Make It A Win-Win, Bob McCann & Graham Anderson

Download Additional Handout 

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The Employee: Developing Your Personal Brand, Allison Chaney

Download Additional Handout 

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4:15 p.m. 

Classroom Education (90 minutes)

The Dealership: How to Hold Your Digital Accountable, Rich DeLancey

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The Customer: Let’s Play Detective and Solve a Mystery: The Customer, DJ Stringer

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The Employee: The Managing Me Workshop, Art Hill

Download Additional Handout 

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WEDNESDAY, DECEMBER 11th

9:00 a.m. 

Educational Workshops (120 minutes)

The Customer: Supercharge Your Customer Experience, Theresa Syer

Download Additional Handout 

Download Additional Handout 2

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The Employee: Telling Ain’t Training, Jim Million

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