• MRAA

Dealer Week Announces First 10x10 Series Speakers

Event will feature 10 short educational talks from thought leaders both inside and outside the industry.


Dealer Week just added three new speakers, among the most respected voices in the marine industry, to the already impressive lineup of presenters at this year’s event.


These speakers will be featured as part of the event’s 10x10 Series, which will weave 10 separate 10-minute talks on a variety of topics throughout Dealer Week. The speakers are: Bill Yeargin, President and CEO of Correct Craft, Inc., who will speak on Results Through Learning; Bruce Van Wagoner, Marine Group President, Wells Fargo Commercial Distribution Finance, whose topic is: Prepared for Change?; and Dr. Thom Dammrich, President Emeritus, National Marine Manufacturers Association, who will address Boat Prices and the Internet.


“In preparing for our first-ever Dealer Week, we saw an opportunity to widen the scope of our education, to plug into a more diverse range of experts,” says Liz Walz, MRAA vice president. “Our goal is to share as many opportunities for dealers to strengthen their businesses in the months and years ahead as possible, and this new series is designed to help us achieve it.”

The 10x10 Series is a brand-new offering developed by the MRAA team. Here are the facts about these Dealer Week educational presentations:


  • They will be delivered by thought leaders from inside and outside the industry.

  • Each one is scheduled for 10 minutes in length.

  • They will be spread throughout the event, from the Opening Ceremony on Monday morning to the Closing Ceremony on Wednesday afternoon.

  • Each will feature:

New insights, experiences or data to consider;

Why they’re important to the future of marine retailing;

And a challenge to take action to drive growth and improvement.


Additional speakers in the series will be announced soon.


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