• MRAA

Events not to miss at Dealer Week

We’re so excited to see you! This might be your first big event in over a year, so let’s make it count. On top of educational sessions and Expo Hall explorations, we’ve got a jam-packed Dealer Week for you. Below you’ll find a list of events you won’t want to miss. If you’re looking to download the schedule, you can do so here!


1. The Opening Ceremony Celebration with keynoters Adrian Gostick and Chester Elton.

The topic? Building resilience in your dealership after a year of stress. You’re not going to want to miss this on Tuesday morning, Dec. 7, as they provide you with the tools to weather uncertainty, balance overload, build confidence and strengthen performance.



2. The Industry Celebration at Bangers Beer Garden and Sausage House.

This year has taken a toll on the marine industry. Come celebrate all that you’ve accomplished while enjoying some food and drinks made possible by KICKER Marine Audio.


3. The BoatPAC Event.

Did you know that the MRAA is your advocate in Washington, speaking up on behalf of marine retail businesses? You can attend the BoatPAC event or visit our MRAA booth on site for more information.


4. Women in the Industry Breakfast.

Hosted by Soundings Trade Only, join us at 7 a.m. on Wednesday, Dec. 8, for a light breakfast as we discuss negotiating for empowerment of women in the marine industry.


5. The Fun-Run.

Raise your hand if you’d like to get active during your time in Austin! MRAA team members Katie and Mike will host a fun run 5K along the Colorado River in Austin bright and early on Wednesday morning. We’ll start at 6:30. All skill levels are welcome! We want to get the blood moving before a busy day of learning and networking!


6. The Awards Celebration(s)

Each year, the MRAA celebrates the “Great Dealerships to Work For” awards, the Darlene Briggs Woman of the Year and the Sea Tow Foundation Boating Industry Safety Awards. Join us along with music from sponsor KICKER Marine Audio to honor these winners Wednesday and Thursday mornings.


7. The Special Musical Keynote & Final Day Kickoff.

We will kick off the very last day of Dealer Week on Thursday, Dec. 9, with one last inspiring musical performance. Made possible by KICKER Marine Audio

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