Dealer Week’s Covid-19 safety measures


As the health and security of Dealer Week attendees is MRAA’s No. 1 priority, we have established specific protocols to ensure the safety of our attendees. As always, the MRAA is committed to creating an event experience where our dealers, our partners and our employees can safely and effectively conduct business.


Shared Responsibility Initiative

Dealer Week producers ask everyone in attendance to mutually agree to a duty of care to try to protect each other from any illnesses. To accomplish this and have a safe show for all, we request that everyone in attendance wear a mask, whether you have been vaccinated or not.


On Oct. 12th, the City of Austin, which owns the Austin Convention Center, updated its guidance, which issued a mask mandate ordinance on its property and in the facilities it manages.



  • All dealers, exhibitor staff, speakers and non-exhibiting attendees are encouraged to register before arriving at Dealer Week to limit on-site contact. At registration, you will be able to scan your registration receipt and print your badge for the event. Please bring a copy of the email with the barcode, even if it’s just on your phone.

  • All attendees must be symptom-free to enter Dealer Week, and we encourage you to take a self-assessment before arriving each day. For assistance, refer to the CDC’s Covid-19 Self-Checker Tool.

  • Check airline safety protocols and be prepared to follow their requirements, and keep in mind UBER, Lyft, and other public transportation methods continue to require customers to wear masks.



  • The Austin Convention Center has reached a higher level of cleaning and disinfection, through the purchase of new sanitation equipment and has committed to sanitizing equipment before the start of each event and at the end of each day.

  • There will be no other events at the Austin Convention Center during Dealer Week’s dates on the floors we are occupying.

  • The Fairmont Austin, Dealer Week’s host hotel, has also enacted new measures to keep guests safe, as noted on its website,

  • Masks will be provided for attendees’ use at Dealer Week registration for attendees’ safety and convenience.

  • Frequent handwashing is encouraged, and there will be hand sanitizer stations throughout the Austin Convention Center.

  • Seating has been planned with social distancing in the ballroom, and tables in the classrooms and meeting rooms will be disinfected between each event.

  • We recommend avoiding close contact such as handshakes and hugs and that you remain sensitive to other individuals’ comfort levels with contact.

  • Dealer Week will also offer, at registration, the use of red, yellow, and green name badge stickers to indicate your level of comfort with handshakes and other social interactions.

  • There will be added health and safety signage with current safety protocols and requirements throughout the event space.

  • Use the Dealer Week mobile app to access show details including a list of exhibitors, schedule of events, education session schedule, and other event information.

  • Additionally, see the information below, related to the Austin Convention Center’s preparedness:


The Austin Convention Center has achieved Global Biorisk Advisory Council® STAR™ accreditation, the gold standard for prepared facilities. Under the guidance of GBAC, a Division of ISSA, the worldwide cleaning industry association, the Austin Convention Center Department has implemented the most stringent protocols for cleaning, disinfection and infectious disease prevention for the facility. Read the release.


To achieve GBAC STAR™ accreditation, the Austin Convention Center will demonstrate compliance with the program’s 20 core elements, which range from standard operating procedures and risk assessment strategies to personal protective equipment and emergency preparedness and response measures. Learn more about GBAC STAR accreditation at


Should you need a negative COVID test for flight or location of origin requirements, you will find these testing locations within close proximity to the Austin Convention Center. 

PCR testing locations closest to downtown:

Downtown Doctor – Freeman Medical Clinic
1611 W. 5th Street
Phone: 512-391-9400

Directions and information here.

Total Men’s Primary Care (they provide services to all genders)
823 Congress Avenue, #125
Phone: 512-229-1533

Walgreen’s Pharmacy available locations:

The zip code for downtown is 78701 if you’re looking for a convenient location. There are two locations fairly close to downtown. 


One on S. Lamar Blvd. and one on Riverside Drive.


CVS Pharmacy:

The closest location is on Lake Austin Blvd.

Directions and information here. 


Dealer Week’s Code of Conduct

MRAA is committed to providing a safe, productive, and welcoming environment for all meeting participants and MRAA staff. All participants, including, but not limited to, attendees, guests, speakers, volunteers, exhibitors, partners, MRAA staff, service providers, and others are expected to abide by this code of conduct. This code applies to all MRAA functions, including those sponsored by our partner organizations and events held in conjunction with MRAA functions, in public or private places.


Responsible Drinking

At most MRAA networking events, both alcoholic and non-alcoholic beverages are served. MRAA expects participants at our events to drink responsibly. MRAA and service provider staff have the right to deny service to participants for any reason, and may require a participant to leave the event.


Personal Safety and Security

MRAA works diligently to provide a safe and secure environment at its meetings and events by working with venue staff to make sure meeting participants are safe. We ask that all attendees report any questionable or concerning activity to MRAA staff so that they can take immediate action. No concern is too small, if you see something, say something.

  • Be aware of your surroundings at all times.

  • Use the buddy system when walking to and from the event venue, networking event locations during early or late hours.

  • Don’t wear your meeting badge on the street. Take it off as soon as you leave the building/venue.

  • Don’t carry a lot of cash or credit cards.

  • Don’t leave personal property unattended anywhere, anytime. If it is an emergency or if you need immediate assistance, ask any MRAA staff member or the on-site security personnel to help you.

Unacceptable Behavior

  • Harassment, intimidation, or discrimination in any form.

  • Physical or verbal abuse.

  • Examples of unacceptable behavior include, but are not limited to, unwanted sexual comments or advances, verbal comments related to gender, sexual orientation, disability, physical appearance, race, religion, national origin, inappropriate use of nudity and/or sexual images in public spaces or in presentations, or threats or stalking.

  • Disruption of presentations at sessions, in the Expo Hall, or at other events organized by MRAA at the meeting venue, hotels, or other MRAA-contracted facilities.

MRAA has zero-tolerance for any form of discrimination or harassment. If you experience harassment or hear of any incidents of unacceptable behavior, MRAA asks that you inform Matt Gruhn, President or 763-458-8033, Liz Walz, Vice President, or 315-637-5726 or our Board Chair.


MRAA reserves the right to take any action deemed necessary and appropriate, including immediate removal from the meeting without warning or refund, in response to any incident of unacceptable behavior, and MRAA reserves the right to prohibit attendance at any future meeting.