These subject matter experts will be the biggest fans in guiding you and your dealership to think differently, challenge the norm, make positive change and grow during your time at Dealer Week.
Rewire Your Dealership: Deliver the 3 Things Customers Really Care About.
Market share shifts in times of uncertainty. And we’ve NEVER been more uncertain.
Nearly 60% of consumers have tried a business for the first time since the pandemic, and 89% of them plan to stay with this new option.
The pandemic is terrible. But it’s also the single greatest opportunity you have ever had to grow your dealership, and that window of opportunity remains open as we approach 2021.
To continue to grow in the year ahead, you must REWIRE your relationships with long-time customers, and with the enormous wave of first-time boaters you’re seeing.
There are almost infinite elements of your dealership that you COULD enhance or optimize. But which REALLY matter to your old and new clients?
You’ll find out in this dynamic presentation from Hall of Fame keynote speaker Jay Baer. Jay is a 7th generation entrepreneur, avid boater, author of six best-selling business books, and founder of five multi-million-dollar companies.
This will be a fast-paced, fact-filled, and often funny session that will have you scribbling notes and rethinking how you interact with customers and prospective customers, and what you can do to make 2020 not just a happy memory of one great year, but the start of a long-term growth surge for your dealership.
You Will Learn:
How to rebuild customer knowledge of your dealership
How to reimagine what you sell for the post-pandemic era
How to regain your competitive advantage
How to reintroduce your brand to your customers
How to understand the huge shifts in customer expectations underway
Specific, concrete plans you can put into practice tomorrow that will produce big results
Plus, you’ll be entertained and inspired by a minimum of 9 relevant, customized (and often hilarious) examples and case studies