Dealer Week Education

Invest in Your Team with the Best Marine Industry Education Focused on Dealer Growth

Dealer Week is where marine industry professionals come to sharpen their skills, exchange ideas, and gain the insights needed to drive real results. With expert-led sessions, peer collaboration, and actionable takeaways, this is education designed to move your dealership forward.

NEW SPEAKERS.

NEW SESSIONS.

NEW IDEAS.

Dealer Week is the only event in the marine industry focused on providing retailers with the tools they need to be successful. You will learn how to integrate today’s most essential skills — what we’re calling The New Fundamentals — across all areas of the dealership

A.I.

Rising Artificial Intelligence

Dealers know they should be using it but don’t know where to begin. Dealer Week will provide concrete examples of how AI can help your business run better.

Customer

New Customer Expectations

Today’s customers shop differently and have a new set of expectations. Learn how to exceed the experience and accelerate their journey to boating.

Innovation

Peak Operational Efficiency

Learn how to leverage data and technology to operate with a new level of efficiency for your customers, workforce, and bottom line. ​

Roundtable Discussions

Give your team the opportunity to learn from those who understand their day-to-day challenges in our peer-to-peer workshops during Dealer Week. These candid, small-group conversations surface real solutions, fresh perspectives, and practical ideas from fellow dealers facing similar situations.

World-Class Education

Level up your business with forward-thinking insights and proven strategies designed for today’s marine dealer. Dealer Week delivers curated sessions focused on growth, innovation, and real-world application, so you leave with ideas you can implement immediately.

Explore Dealer Week Pathways

We encourage attendees to bring several team members to cover all of the educational sessions during the 3-day conference.

Leadership Pathway

The Leadership Pathway equips you with the insights to make smart adjustments across all profit centers, strengthen your financial health, and keep your business on track for long-term growth. Learn how to build a high-performing team that collaborates effectively, overcomes challenges, and delivers exceptional customer experiences.

Sales & Marketing Pathway

The Sales & Marketing Pathway gives you tools to reach evolving boat buyers and lead a top-performing team through every step of the sales process. Learn how to manage inventory, maintain margins, overcome objections, and adapt to changing customer needs, technology, and market conditions — all to drive growth and close more deals.

Service & Parts Pathway

The Service & Parts Pathway helps you fine-tune your department for greater profitability, performance, and loyalty. Learn how to analyze operations, plug profit leaks, and elevate the customer experience—so your team becomes a key driver of stability and success throughout the boat ownership journey.

Industry Pathway

A dedicated track designed to connect marine dealers with innovative solution providers and industry experts shaping the future of marine retail. These sponsored sessions spotlight trusted partners who understand the unique challenges and opportunities within dealership operations and deliver targeted solutions to help your business thrive.

Marine Industry Experts

Our speaker lineup brings together top executives, innovators, and subject-matter experts who understand the challenges you face, and the opportunities ahead. Get inspired by their experience, gain actionable insights, and connect with the people moving the industry forward.