What’s New for 2025
All New Pathway Sessions Designed for 2025
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Leadership
5 Pathway Sessions
In a fast-changing market, strong leadership isn’t optional. It’s essential. These sessions are designed to help you guide your team, your operations, and your strategy into the future.
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Sales & Marketing
5 Pathway Sessions
Today’s buyers are different, and so is the market. Receive future-ready strategies to stay ahead of shifting consumer behaviors, tighten your sales process, and drive real growth.
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Service & Parts
5 Pathway Sessions
Build stronger systems, develop your team, and implement strategies that improve efficiency, increase revenue, and create a better experience for both staff and boat owners.
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Opening Keynote
Evolve Your Dealership for a Rapidly Transforming Market
Presented by Doug Stephens
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Preconference Workshop
Boat Show Boot Camp
Presented by Sam Dantzler and Jordon Schoolmeester
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Closing Keynote
Uncrapify Your Future!
Presented by Jeff Havens, business growth expert and professional comedian
What’s next for Marine Retail
“This is a once-in-a-decade inflection point. And the absolute worst thing you could do in response to it is to go alone. Dealer Week is the one place — the only place! — in this industry where you’ll find the comprehensive strategy, insight and community to help you face it with confidence."
- Matt Gruhn, President of MRAA
Boat Show Boot Camp
Attend our Boat Show Boot Camp, an exclusive 2025 pre-conference workshop designed to reboot your sales strategy for boat show season and prepare your sales team for the next generation of boat buyers.
Prepare For What’s Next
Today’s marine retailers face shifting buyers, rising tech, and evolving sales models. Dealer Week delivers the tools, insights, and strategies you need to grow—and prepare for what’s next.
New Scholarship Opportunities and Awards
The Awards Luncheon spotlights industry leaders and introduces new scholarships to power the next generation.
Strong businesses are powered by strong connections
Dealer Week is where you’ll reconnect with the people — and the strategies — that help you lead with confidence into the future of marine retail.
Industry Celebration
You’ve worked hard all year — now it’s time to celebrate with peers and partners who get it. Enjoy a laid-back night of island beats, beachy drinks, good food, and great company. It’s all happening at the Industry Celebration, thanks to KICKER Marine Audio. Dress the part and bring the energy!